Visitor study covering the 19 monuments included in the excellence initiative for outstanding sites in the Loire valley.

The carrying out of the study was entrusted to Planeth Consultants and a team from ESTHUA at Angers University. It consisted of a questionnaire, filled out face to face at each of the partner sites and aiming to collect 6,500 replies in all. Several groups of ESTHUA students were called in to prepare the questionnaire, conduct the interviews and participate in analysis of summary, collective and individual results for each site. The aim is to have information available on the habits of visitors to Loire chateaux and to share such information, with a view, in particular, to adapting actions carried out, both collectively in the framework of the excellence initiative and individually by the sites themselves.