29/10/2024
[Fr] AAC "Labels Patrimoniaux : stop ou encore ?"
Le projet LAPTER (Labels patrimoniaux et touristiques en région Centre-Val de Loire : une ressource territoriale ?) se penche depuis 2022 sur la mobilisation...
Published on 20 July 2011 - Updated 27 July 2011
Cet article date d'il y a plus de 13 ans
InterLoire – the Loire wines interprofessional association – was the winner of the National Wine Tourism Prize in the “Wine tourism promotion operation” category, awarded by the Conseil Supérieur de l’Œnotourisme (CSO – Higher Council of Wine Tourism) for the TGV magazine supplement “Parcours divins en Val de Loire”.
A total of 200,000 copies of this 24-page guide were distributed on TGV lines in April 2010, providing overviews of 5 different wine tourism holiday offers along with a selection of addresses to remember and gourmet rendezvous.
The guide was designed to meet the needs of the 4 wine-tourist profiles identified, with suggestions for:
The TGV magazine supplement can be consulted on the InterLoire website.
Bien reçu !
Nous vous répondrons prochainement.
L’équipe de la Mission Val de Loire.