“Tourism Quality” approach to Loire Valley attractions

Published on 19 September 2008 - Updated 06 May 2011
Cet article date d'il y a plus de 16 ans

Training courses, audits and a regional quality system are the tools used to support Loire Valley sites in their efforts to boost quality. The final objective is to be awarded the national Tourism Quality label for tourist attractions.

 

Training plan
 
The training plan implemented to assist the sites and upskill quality managers aims to:
-         develop a quality management culture;
-         master the quality referential.
 
The five-day training programme taught by quality engineer François Vedrenne comprises the following:
- quality fundamentals and tourism-specific elements ( day completed)
- the study of commitments to visitors in the quality referential ( day completed)
- the study of management tools: the visitor service/satisfaction loop, skills management, visitor risk analysis, and so on ( 6 November 2008 at the Château Royal d'Amboise)
- setting up the documentary system: improvement form, staff induction leaflet, training plan, and so on (18 November at the Château de Chaumont-sur-Loire)
- quality tools for tourism and site self-assessment (18 November at the Château de Chaumont-sur-Loire)
 
Auditing
 
 
A consultation is due to be launched soon to recruit one or more firms which will carry out external audits of sites which are candidates for the Tourism Quality label. Using the Loire Valley sites quality referential, this firm will carry out mystery visits to verify "visitor commitments" and an interview with the site management for the "organisational provisions" section.
 
Regional system
 
Candidacy for a regional Loire Valley quality system implemented by the Touraine Departmental Tourism Committee (CDT Touraine) will be assessed at the Ministry of Tourism on 6 November 2008 .
The system concerns 18 major Loire Valley sites, but also other volunteer sites from the Indre-et-Loire, Loir-et-Cher, Loiret and Indre departments. Other departments are also welcome to join.
 
Information:
CDT Touraine (Contact: Pascal Pillaut)

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