Home
News
All news
Creation of the “Tours Val de Loire Tourisme” local public company

Creation of the “Tours Val de Loire Tourisme” local public company

Published on 20 July 2011 - Updated 27 July 2011
Cet article date d'il y a plus de 12 ans

The company has a capital of €270,000 with Tour(s) plus as its majority shareholder, alongside the City of Tours and the interregional public-private entity Mission Val de Loire. Its objective is to develop the Tours Val de Loire destination on behalf of its shareholders, on the basis of a quality cultural, patrimonial and tourism offer.

To this end, it will be active in organising any material or immaterial action:

optimising the destination by developing and making use of all products and events designed with tourism, heritage or culture in mind;
ccontributing to development, coordination and promotion of cultural programming adding to its shareholders’ tourist appeal;
enabling promotion and preservation of the area’s quality in the sense of its UNESCO label.