UNESCO and TripAdvisor, the world’s largest online travellers’ community, have forged a partnership to mobilise travellers with a view to protecting the cultural and natural sites included on the UNESCO World Heritage list.
The two-year partnership agreement foresees that TripAdvisor
shall contribute to
raising the awareness of the 25 million or so online
visitors who log on to its websites each month to search and
share travel-related information
about World Heritage sites and their protection.
The comments posted online by members on World Heritage Sites
will help UNESCO to stay abreast and form an invaluable tool for
site managers and local communities.
TripAdvisor has committed to giving up to 1.5 million dollars
over two years to the UNESCO World Heritage Centre. This
contribution will help the Centre to accomplish the immense task of
monitoring the preservation of the 890 cultural and natural sites
listed as World Heritages.
Campagne
Tripadvisor pour le patrimoine mondial
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